Marketing
Case Studies
- Case Study: A Leading Technology Company gets a handle on customer intelligence and learns how to leverage this valuable information for long-term strategic advantage.
- Case Study: Fortune 500 financial services firm improves customer insights and increases revenue by creating an integrated approach to customer value.
- Elderhostel Case Study: A travel organization partners with CSG's Quaero to improve customer insights, reduce costs, and deliver higher returns on marketing programs.
- Case Study: A telecom company uses real-time analytics to reduce bad debt and improve the customer experience
- Case Study: Interactive Media and Entertainment Giant harnesses customer insights to increase ad revenue and gain a competitive advantage
- Case Study: World-Class Practices Drive Response Marketing at Thomson West
- Case Study: Realizing Cost Savings & Efficiency Gains through Marketing Resource Management: Pharmaceutical Industry Case Study
- Case Study: Redefining Relationships for Marketing Insight: With Detailed MarketingAudit, Process Mapping and Process Definition, BCBSIL Consumer Markets has better control of their marketing with Quaero.
- Case Study: A unifying marketing strategy enables cross channel marketing for a large financial institution
- Case Study: How Quaero SpringBoard Helped a Leading Pharmaceutical Brand Increase Sales and Measure Marketing Performance
- Case Study: How Quaero SpringBoard Helped the World’s Largest Luxury Hotel Company Clean House and Sweep in the Profits
- Case Study: Insurance Company Understands Customers, Crafts Roadmap for Success
- Case Study: Quaero Drives Greater Marketing Collaboration, Effectiveness and Savings for Hospitality Giant Through MRM
White Papers
- The Importance of the Customer Experience in a Down Economy
- Online Analytics
- Marketing in a Tough Economy
CSG One Sheets
Quaero One Sheets
- Omniture Partner Profile
- Accelerating Customer Value
- QuaeroCare for Unica
- Quaero Customer Strategy Solution
- Quaero Online Analytics for Media Companies: Profile your visitors. Differentiate your media offerings. Increase your ad revenue.
- Quaero Online Analytics for Marketers: Leverage your online data and increase customer value and marketing ROI.
- Drive Incremental Online Ad Revenue
- Quaero's Marketing Performance Roadmap
- Quaero MarketReadyII
- Hosted CRM Solutions
- Marketing Database Implementation
- Customer Experience Management
- Quaero Information Management & Enhancement Services
Quaero Newsletters
- Volume 1 : Issue 1
- Volume 1 : Issue 2
- Volume 1 : Issue 3
- Volume 1 : Issue 4
- Volume 1 : Issue 5
- Volume 2 : Issue 1
- Volume 2 : Issue 2
- Volume 2 : Issue 3
- Volume 2 : Issue 4
- Volume 2 : Issue 5
- Volume 2 : Issue 6
- Volume 2 : Issue 7
- Volume 2 : Issue 8
- Volume 2 : Issue 9
- Volume 3 : Issue 1
- Volume 3 : Issue 2
- Volume 3 : Issue 3
- Volume 4 : Issue 1
- Volume 4 : Issue 2
- Volume 4 : Issue 3
- Volume 4 : Issue 4
- Volume 4 : Issue 5
- Volume 4 : Issue 6
- Volume 4 : Issue 7
- Volume 5 : Issue 1
- Volume 5 : Issue 2
- Volume 5 : Issue 3
- Volume 5 : Issue 4
InsightRX Newsletters
CSG Systems Case Studies
Webinar Presentations
- How Direct Marketers Can Weather The Economic Storm
- Using Physician Insights to Create Experiences that Drive Competitive Advantage
- Marketing in a Tough Economy
- Getting Ready for Q1 2009
- Continuous Improvement: Let MAST Help you Build a Roadmap for Marketing Success
- Neolane Quaero Webinar
- Make the Right Marketing Investment Choices
- Quaero - Neolane Webinar