Blog: socia media
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Everybody loves social networking
4/27/09Continue ReadingSome facts from eMarketer study:
- In Feb 2009, users averaged over 3 billion minutes on Facebook site.
- They updated their status 15 million times and became "fans" of a particular company, brand, product or person 3.5 million times daily
- US residents spent more time on Facebook than any other Website
These are staggering numbers and facts. Marketers and advertisers understand the opportunity and potential of social networking. However, the fundamental principles are a bit different in social networking marketing and advertising. The behavior and habits of social network users seems to be very different than traditional online users.
The more successful advertisers and marketers are using Social networking for brand awareness and building customer loyalty and increasing customer insights. The eMarketer study is a worthwhile read. Please use the link below.
http://www.emarketer.com/Article.aspx?id=1006996
