Blog: revenue model
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At least somebody's making money on Twitter
8/13/09Continue ReadingDell announced this week that they've made $3M on Twitter. They were smart enough to harness this one-to-many communication network at virtually no cost to deliver significant revenue to their outlet stores. They're capitalizing on a surprising statabout tweeters - the top 10% of Twitter users account for 90% of tweets. On a typical online social network, the top 10% account for about 30% of all production. This implies that Twitter resembles more of a one-way, one-to-many publishing service than a two-way, peer-to-peer communication network. Advertisers get that. Anderson Cooper gets it. Does Twitter?
