Blog: high performance computing in marketing

  • High Performance Computing in Marketing: Why Should I Care?

    6/17/10

    The purpose of this article is to give an overview of high performance computing and an example of why it is relevant in marketing.  This article will serve as the foundation for many other articles I will write.

    What is High Performance computing?

    High Performance computing or HPC is the use of a supercomputer or computer clusters to solve complex problems that involve an astronomical number of calculations.  Supercomputers or computer clusters are simply aiming to achieve one goal: wicked-fast computing.  They try to achieve this by adding more processors which adds parallelism.  Parallelism gives the system the ability to do multiple calculations simultaneously.

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