Blog: eMessage

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3.0 Tricks of the Trade in Unica V75 – Printing a Mail List File Even When There are No Records

Oct 7 2009

Have you ever tried to get a Unica V75 mail list file to print out even when there is no data to print out (i.e. no records selected for the mail list)? If you said "Yes" to this question, what did you see in the output on the Unica Campaign server folder? We will come back to this question in a minute.

A favorite client of mine asked if I knew how to print out a "Dummy" row of data in a Unica Campaign mail list file when there were no actual records selected for the mail list. My response was based upon my understanding of Unica Campaign's functionality regarding empty mail list files. I told my client that you would have to use a shell script to perform this feat because I thought Unica Campaign didn't generate a mail list file if there are no records selected by the mail list process box. Boy, was I wrong! For this edition of tricks of the trade we are going to find out how to trick Unica Campaign into creating a dummy list pull file even when there are no records selected by the Unica mail list process!

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4.0 Reusability in Unica 7.5 – Deploying Re-usable Email Document Components

Sep 15 2009

Is it worth the effort?

Do you think that building re-usability into your eMessage deployment is worth the additional effort? While working at a client site, we debated this same question. The question is whether or not one should implement re-usable eMessage document components in Unica's V75 eMessage application.

Unica's eMessage application enables the design of unique personalized email messages for each recipient in a campaign. The design of eMessage email messages may be done quite rapidly as the application allows for the direct pasting of HTML-rendered creative content into the application. Unica's eMessage application also supports the use of previously created eMessage components in a document. Thus, the concept of re-usability applies to Unica's eMessage application.

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