Blog: Facebook

Showing blogs: 1–2 of 2

3 Reasons Google+ Will Make a Big Impact on Social Media

Jul 19 2011

There's a new social media sheriff in town huh? Big deal, what else is new? It seems like we hear about the next big thing almost every day. So what makes Google+ any more important?

William Connolly's Google+ AccountWell, it's simple. Google made it. And whenever the word "Google" is attached, it's worth paying attention to. It seems like Google took its time to get this release right as well. Because Google+ includes nearly any avenue through which you would want to communicate with someone, right down to a "Hangout" application that allows users to virtually connect to watch videos, play games, etc. Google+ has also already eclipsed the 10 million user mark in the very short timeframe it has been live (Including me; you can see a snapshot of my basic profile to the left.) And there is no reason to believe that this exponential growth won't continue. I spoke with a good friend of mine, personal branding expert Dan Schawbel, who explained why he thinks Google+ may prove a sizable competitor to the big players in the social media space, such as Linkedin, Facebook, and namely, Twitter.

Continue Reading

Marketers prefer Twitter for social media marketing – for now

Oct 15 2009

A  July 2009 study of Fortune 100 companies found that more companies had a presence on Twitter (54%) than on Facebook (29%). According to the study, which looked at corporate blogs in addition to Twitter and Facebook, about one-fifth of Fortune 100 firms only used one of the three channels. Those companies were overwhelmingly likely to choose Twitter (76%) over Facebook (14%) or blogging (10%).

Continue Reading