Blog: Data Security
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Tales from the Crypt?
May 18 2009
As everyone is painfully aware, data can be vulnerable when traditional access barriers (such as passwords and firewalls) fail, either through an inside or an outside party. At that point, customer data, partner data and your data move beyond your control. This is why encryption of any files with customer or sensitive information is not optional at CSG's Quaero, nor should it be at your organization either.
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2011 (70)
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- 3 Simple Ways to Build a Stronger Marketing Program
- 3 Ways to Stave Off Digital Copycats
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- Customer Insight Visualization at Warp Speed
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- Reporting from Forrester's Marketing Forum
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- Turning audience data into revenue: Part II
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- The clock is ticking on net tracking
- Quaero Founder Naras Eechambadi Featured in BtoB Magazine Virtual Roundtable
- Put Your Data Mining Skills to Work and Make $3 Million
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- March (7)
- Addressable TV advertising starting to go mainstream
- Quaero InsightIQ Now Featured on B2B Marketing Zone
- Increasing Marketing Complexity Demands Smart Outsourcing
- A standard for online engagement metrics - finally!
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- Building Your Data Foundation, Part II
- February (7)
- Building the Data Foundation, A Brief Interlude – Master Data Management
- Marketers Revisiting the Definition of a Best Customer
- Quaero Featured in Recent Internet.com Article on CRM Systems
- Building Your Data Foundation, Part I
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- ESPN's John Kosner: "You are what your record says you are"
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2010 (95)
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- Analytics: Still Looking For A Home
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- May (9)
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- April (7)
- Challenges with Mobile Marketing – Part 2
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- March (9)
- Let the Internet Do the Work
- Gaining Momentum with Moments of Truth
- Healthcare Goes Digital
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- February (10)
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- Prestige for Sale
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- January (10)
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- Value of Prospect Segmentation Online
- CRM Meets NPO, a love story
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2009 (158)
- December (6)
- November (9)
- Social Media Is More Than Just PR
- Beware of Click Analytics
- Taking another look at Cross-Collaboration
- Best Practices with Unica Campaign V75 – Should I develop in my production environment?
- Why does Web Analytics give Marketers fits?
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- October (10)
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- 4.0 Tricks of the Trade, Unica V75 – Solving Problems Loading Variable Length Records from Flat Files
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- Care Not Cash
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- Exploring Affinium Campaign Interact 7.5 Concepts - Part 1
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- September (17)
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- Email Marketing Best Practices
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- Thoughts: Adobe's acquistion of Omniture
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- 4.0 Reusability in Unica 7.5 – Deploying Re-usable Email Document Components
- Evaluating Infrastructure Delivery Options - Post 2 (Cloud)
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- Measurement from the Customer's Point of View - Part II
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- An Eye on Consistent Cross-Channel Messaging
- Good Data Hygiene Never Goes Out of Style
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- Captain Stan and the art of maintaining a positive customer experience in rough waters
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- Will hard times spur innovation?
- Monetizing Online Content
- Optimizing Customer Opt-Ins; Preparing for Customer Interaction via SMS/Text Messaging
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- Does Customer Value Really Matter?
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- June (23)
- Attribution Marketing - Three Essential Links
- Behavioral Targeting - Three Essential Links
- The best thought-out Marketing ROI can still leave you empty handed
- Loyalty Marketing Insights - Three Essential Links
- Data Quality - Three Essential Links
- Retaining HTML Email's Visual Integrity Across Email Clients
- Call Tracking for Marketing Campaigns - Three Essential Links
- Customer Segmentation Best Practices - Three Essential Links
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- Rewards Program Best Practices - Three Essential Links
- Collaborative Filtering at Netflix - Three Essential Links
- The Paradox of Marketing Automation
- Campaign Attribution - Three Essential Links
- Meaningful Personalization Gone Wrong
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- Social Media Marketing - Three Essential Links
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- Fundamental Truths That Define How Organizations Treat Customers – Law # 4
- Can I get some householding, please?
- Fundamental Truths That Define How Organizations Treat Customers - Law #3
- May (14)
- There must be an app for that!
- How do you know your Website is working if you don't "sell" anything?
- The Real Time Database Complex
- A missed email marketing opportunity
- Selecting Your Marketing Automation Solution - a Two-Part Series (Part II)
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- Forrester Marketing Forum 2009: A brief review
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- Food for Thought
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- Welcome to the Quaero Web Site!
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- The Business of Customer Interactions
- To append or not to append...that is the question.
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- Customer Intelligence - Still Waiting for the Revolution
- January (4)
- 2008 (2)