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CustomerThink Podcast: Use Marketing Analytics to Beat the Recession Blues
Mar 21 2009
Bob Thompson chats with marketing performance expert Naras Eechambadi about what marketing leaders can do in this difficult economy.
Topics:
- Impact of the recession on marketing organizations
- Using marketing analytics to help agents sell effectively on inbound calls
- Avoiding customer annoyance and other implementation challenges
- Getting "quick wins" with SaaS marketing solutions
Podcast recorded on Feb. 3, 2009. Listen now
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