Quaero Client "Hightlights for Children" Named "Customer Champion" by 1:1 Media
More organizations are realizing the benefits of delivering optimal customer experiences. In fact, the 2012 Temkin Experience Ratings, which surveyed 200 companies, found the abundance of customer experience ambition lies with companies reporting having a customer experience leader in charge. However, a look beneath the surface reveals room for improvement. The same study found that only 7 percent of companies are truly customer centric as firms struggle the most to master employee engagement and deliver compelling brand values.
This proves that companies can talk the talk, but unless they walk the walk with leaders who take action and accept accountability for delivering the customer experience, advancements in such efforts will continue to stall. And, putting off today what can be done tomorrow is risky business. By ignoring the continued rise of Big Data, not incorporating mobile service, and failing to leverage social CRM, laggards will be left behind.
These customer-focused leaders put their customers, employees, and profits first by fostering employee growth, resolving customer issues, engendering customer trust, and creating profitable relationships.
Click here to download the 2012 1:1 Customer Champion e-Book.